Monthly Archives: March 2012

How to Sell More Mattress Protectors

(Note: This is an edited and updated article I wrote for Sleep Savvy a couple of years ago. Thought you may like it.) Wanna Know How to Sell Mattress Protectors and Pillows?  Follow my wife Mary Jane’s example. Funny thing … Continue reading

Posted in Sales Training, Uncategorized | 12 Comments

Increase Mattress Sales? 7 Paradoxical Principles

Sometime back, I ran across an article The 7 Paradoxical Sales Principles by Jill Konrath and thought it may get your attention, get you to think, consider and hopefully give you some insight that may help your mattress selling skills. Here … Continue reading

Posted in Sales Training, Selling Concepts, The Selling Process | Tagged | 4 Comments

National Sleep Awareness Week

Did you know that this is National Sleep Awareness Week? I’m sure some of you do. There are probably some retailers that are using this event to help promote mattress sales. But by and large, there is little buzz about … Continue reading

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